Letters and Politics

How the Gun Industry used Marketing to Change a Culture

Today, our host Mitch Jeserich is in conversation with Pamela Haag, author of the book The Gunning of America: Business and the Making of American Gun Culture. In light of yet another mass shooting this past week in Sutherland Springs, Texas, we discuss the history of American gun culture and how it has grown not only to influence policy, but also to create a thriving firearms market in the country. In particular, we focus on contemporary efforts by the National Rifle Association (NRA) to maintain and consolidate their influence in American politics.

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