KPFA uses platforms like YouTube, Facebook, Twitter, and Instagram to support and promote shows, hosts, producers, and events.
Social Media Team Hours and Availability
- Tuesday – Friday, 10 am – 4 pm
If the social media team needs to be available outside these hours, please notify the team a month in advance so special accommodations can be made. There are no exceptions; this is to address the team’s need for days off as well. Failure to meet deadlines or submit required information will result in the social media team being unable to support you.
The station accounts are:
- YouTube – @kpfaradio
- Facebook – @KPFA94.1
- Twitter – @kpfaradio
- Instagram – @kpfaradio
- Twitch – @kpfaradio
To submit to the station’s social media platforms, please email the following to [email protected]
Regular Posts
Posts to announce show content are best 2 days before the show airdate. We will give preference to programmers who provide content early AND share/reshare KPFA posts on their social media accounts. We value cross-promotion.
Below is what we need from you:
- Images
- 1080×1080
- jpeg, gi,f or pn. In Creative Commons, or you have express permission from the owner, or you took the photo.
- Audio Sample
- 2 min maximum
- mp3
- In Creative Commons, you must express permission from the owner, or you own/created the music.
- Paragraph of information to be promoted.
- Please include any additional accounts to be tagged in the post. Remember that tags may differ across platforms.
Live Streams
Regular Programming requesting live streams must begin coordinating with the social media team at least 1 month in advance of the event.
Below is what we need from you:
- Mandatory meeting session with the social media team to plan and coordinate.
- Everyone involved must be present. No Exceptions.
- Run Sheet for the live stream
- Images
- 1080×1080
- jpeg, gif, or png. In Creative Commons or with my express permission, you took the photo.
- Background Graphic (if different from the KPFA template)
- 1920×1080 (YouTube, Twitter, and Facebook) or 1080×1920 (Instagram)
- jpeg, gif, or png. Innovative Commons, or you got express permission by the owner,r or you created the graphic.
- Sound/Video Connection Test
- This must be done the week before the event.
- The test connection date is determined at the Mandatory Meeting Session.
- Paragraph description of the show.
- Please include any additional accounts to be tagged in the post. Remember that tags may differ across platforms.
- Live Stream Event
- Call time is 1 hour before the start of the stream. All hosts, guests, and support crew must be available and ready to connect and perform any last-minute troubleshooting. No Exceptions.
Special Broadcasts and Late Breaking News
Once approved by Management, your team needs to begin coordinating with the social media team at least 1 month in advance of the event, and as soon as possible for late-breaking news events.
Below is what we need from you:
- Mandatory meeting session with the social media team to plan and coordinate.
- Everyone involved must be present. No Exceptions.
- Final Program Schedule 2 weeks before Broadcast, except Late Breaking News.
- Images, Logo, and Poster
- 1080×1080
- jpeg, gif, or pnpng. In Creative Commons, or you got express permission by the owner, you took the photo,o or you created the graphic/poster.
- Background Graphic (if different from the KPFA template)
- 1920×1080 (YouTube, Twitter ,and Facebook) or 1080×1920 (Instagram)
- jpeg, gif, or png
- In Creative Commons, you express permission by the owner, or you created the graphic.
- Information to be included in the ON THE DECK announcement series. Deadlines are listed below.
Monthly Announcements – ON THE DECK
1st Fridays of each month
Every month, KPFA releases a video segment announcing upcoming shows and events happening around the station. To be included in the announcements, information must be submitted by the deadlines below. No Exceptions.
The information should include a 1-paragraph description, imagery, and any audio to be used for the announcement. If you need help creating an announcement, please get in touch with the social media team at [email protected].
The 2022 ON THE DECK series content submission deadlines and release dates:
Submit content to [email protected]
- January – Submit content by December 30, 2021
- February – Submit content by January 24, 2022
- March – Submit content by February 24, 2022
- April – Submit content by March 24, 2022
- May – Submit content by April 28, 2022
- June – Submit content by May 26, 2022
- July – Submit content by June 23, 2022
- August – Submit content by July 28, 2022
- September – Submit content by August 25, 2022
- October – Submit content by September 29, 2022
- November – Submit content by October 27, 2022
- December – Submit content by November 24, 2022
* The social media team cannot guarantee posts that do not meet deadlines or fail to follow guidelines